Program Management | Martech Programs

Actionable insights that ...

Showcase a breadth of expertise

Unlike other agencies with niche expertise, Integrity manages successful programs — on purpose — through proven methodologies and tooling. Our team of experts, each with specialized roles and responsibilities, work in tandem with one another and with the client every step of the way.

Are grounded in a managed methodology

No matter the initial problem, we will give you product deliverables that become stepping stones to reaching the best solution. From discovery and persona research to mapping out the user journey and establishing functional requirements, our methodical process is crucial to achieving a great end result.

Support you each step of the way

Whether you want an annual search marketing campaign, a website redesign or a custom software MVP, those require different approaches. We have the maturity to manage your programs in a tailored way and provide continuous support that keep your digital machines as well-oiled as possible.

... through comprehensive Management services.

Marketing Programs Marketing Programs

By providing a global view into your marketing, we can produce comprehensive efforts that work in tandem, offering you the best ROI possible.

Technology Support Technology Support

We offer ongoing support programs to keep your technology efforts running smoothly, whether it's your website, an application, or another web product.

Design/Build Innovation Design/Build Innovation

We sit down and work together to define the problem and scope of the program. Next, we see your product through, from discovery to design, development and launch.

Retail Marketing Retail Marketing

The retail industry is continuously shifting, and you have to be able to bring your in-store experience into the digital realm. We will help manage all aspects of your customer experience, from awareness through purchase.

Association Management Association Management

Our program management for trade associations include operations, finance, governance, membership, event planning and implementation, marketing and communications, fundraising and sponsorship and special events such as golf tournaments, trade shows, multi-day conferences and more. We do it all.

Media Planning & Buying Media Planning & Buying

Our approach utilizes the most effective media channels to maximize ROI, using a process based on strategic targeting, placement, measurement and stewardship. Services include broadcast, digital, print and out-of-home advertisements.