As you’ve probably heard by now, Google recently fired an employee who wrote an offensive memo slamming the tech giant’s diversity efforts. James Damore wrote that “biological causes” and “men’s higher drive for status” are two of the reasons women aren’t equally represented in the tech industry.
We’ve got one word for you, James: NOPE.
At Integrity, we believe gender equality is one of the staples of building awesome websites and marketing solutions. When you walk into our office you’ll see female developers, project managers, UX designers, content writers and operations managers. Women have a strong presence in every department of our company. And, for good reason.
“When you build software (experiences) for all humans, you MUST have diversity in the team that makes design/build decisions. Not just gender and race, but ideals and interests.
A perfect balance of all types of people in one team may not be attainable, but it’s critical for a modern product team to at LEAST understand and appreciate the critical need for ending the boys club.
"Locker rooms make terrible web applications and software,” says Integrity Founder, John Simanowitz.
We could list all of the reasons why women are great and deserve to be treated equally, but that would be ridiculous because the reasons are obvious. Diversity makes everything better. That’s all it comes down to.
So what does a company culture that supports women look like? It looks like encouraging women when they’re in the room and when they’re not in the room. It looks like top executives – whether male or female – mentoring women to help them succeed and grow in their careers. It looks like offering women equal opportunities to work on big projects or with new clients. It looks like implementing fair and generous maternity leave policies.
Over forty-five percent of the Integri-team is made up of captivating and intelligent women that help mold and shape our success. We wouldn’t have it any other way.
Interested in partnering with a web development company that values each and every one of its employees? Send us a message.
In today’s marketplace, where the only constant is rapid change, IntegrityXD is the leading marketing technology agency in St. Louis. Our commitment to excellence, innovative strategies, and client-centric approach set us apart.
Integrity is excited to announce that Integrity Partner Ed Morrissey will be a featured speaker at WOWCon 2024 on August 27th. A premier marketing event, organized by Without Walls Marketing, brings together industry leaders and innovators to discuss the latest trends and strategies in marketing.
Struggling to improve conversions and user engagement? Stop relying on assumptions! Data-driven design for websites unlocks the power of user analytics to create user-centric experiences that drive results. This approach helps you understand how users interact with your site, allowing you to identify pain points and optimize for a smoother experience. It also reveals what drives conversions so you can prioritize features for maximum impact.