Recently, I had the good fortune of meeting with the owner of one of the most admired and well-known brands within St. Louis (hint: they make pizza). The meeting was to present some new screen designs (which our amazing design team absolutely killed, by the way), but we were able to spend a little time talking about business philosophy and life in general.
Toward the end of the meeting she made it a point to share with us that one of the reasons she picked our firm for the website redesign was due to the fact we … well … had integrity. She was genuinely thankful in how we approached the relationship.
I like to tell clients “we try to work ourselves out of a job,” meaning we don’t purposefully lock ourselves into having any client rely on us for continued service/support (which seems to be a sales strategy for many firms). Instead, we work hard to empower our clients to better understand technology and then help them better leverage technology themselves to support their overall business objectives. Many of our projects actually end with our taking the time to train our clients to do a job we could easily charge a lot of money for. It’s like old proverb of teaching a man to fish … we want our clients to eat for a lifetime.
Somewhat surprisingly, a few of our clients have even questioned why we would be so unselfish in our approach.
The answer is simple.
We believe every project we do, and every client we have, is a reflection of us as a web development company. We strive to paint all our work with excellence, pride and, perhaps most importantly, by staying true to who we are.
We do business with Integrity. Do you? If you want to, let's talk.
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The rules of branding, advertising and marketing have forever changed.