For the past several years we’ve been working diligently with our clients, partners and our own teams to craft digital marketing and web engineering solutions in a world where the velocity of change has been increasing exponentially and is becoming ever more challenging to manage.
Recently, when presenting at the HealthCare Digital Marketing Conference, an acronym surfaced that gave a name to the changes, and related impacts, we are all seeing and feeling - VUCA. It is the rapidly evolving business environment individuals find themselves operating in today.
VUCA as an acronym stands for the following:
VUCA represents a group of challenges that individuals, teams, managers and organizations have to face in today's world. These challenges can be significant, but they can be formidable when they're all combined.
So, how are we helping our clients manage through a VUCA world? Following are a few core strategies Integrity is working to master during these challenging times:
The simple fact is nobody can tell us we are doing something wrong, as what we are doing today has likely never been done before due to the velocity of changes occurring across the entire digital marketing and web engineering ecosystems.
Contact us today if you need help navigating your VUCA world.
In today’s marketplace, where the only constant is rapid change, IntegrityXD is the leading marketing technology agency in St. Louis. Our commitment to excellence, innovative strategies, and client-centric approach set us apart.
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